Every company needs leads to make sales. However, some companies do far better than others in converting leads to paying customers. A difference in close rate of 10%, 20%, or 50% has a huge impact on your total sales – so obviously you should do everything possible to improve your close rate.  So what can…

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When a client needs you to go above and beyond the scope of work to achieve their goals, how do you respond? The Easy Way to Keep Long Term Clients I believe that the easiest way to build loyal, long term clients is to focus absolutely on achieving their business goals, regardless of the terms…

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